‘One Green Planet’ website writes about JAAGRUTI and JAAGRUTI Waste Paper Recycling Services

Link to the Original post: http://www.onegreenplanet.org/news/stray-dog-organization-started-by-siblings/

Stray animals need all the help they can get – and every organization providing such care is not only incredibly precious but most often simply indispensable in the fight to make the lives of street animals better. One of such organizations is Jaagruti, a private trust from Delhi.

Jaagruti Trust was created by Vasudha Mehta, her brother Vivek, and mother Neeru in 2009. Their vision was to “inform, inspire, and share” – “Jaagruti” means “Awakening” in Hindi. The initial start of the project might have seemed like a small step, but, in fact, it was anything but that – now more than 2,000 street animals owe their lives to Jaagruti’s work!

The aim of the home-run trust is to provide onsite first-aid treatment for stray dogs suffering from injuries or maggot infections. To help the animals, Jaagruti works with a team of para-veterinary consultants and trained veterinary pharmacists.

The initial spark for starting the organization goes a long way back for Vasudha who, together with her family, used to look out for many stray dogs when she was younger. She recalls one special dog, Bhooru, who was with them for seven years and inspired all the more love for dogs in need. “I guess it all started there,” Vasudha told

“I guess it all started there,” Vasudha told The Better India, “right from the conscious feeling about the state of street animals.”

The siblings would often find that many strays were simply vanishing from the streets. The animals were being picked up for sterilization, but what was happening tot hem later remained unknown. Later, they found that the dogs were being dropped off at random locations, which resulted in further deaths. It was then that Vasudha and her brother began to take some of the dogs from their area into their own car for sterilization, after which they would take them back to the same place they had come from.

In 2004, Vasudha began to work with an animal welfare organization, learning more and more about stray animals’ lives. Then, in 2009, she and her brother began writing a blog publishing articles voicing concerns about municipality-driven sterilization and offering some basic first-aid measures for encountered animals in need. Soon, Vasudha found herself running a helpline where people could report cases. Finding that sterilization alone is not enough, they began giving dogs first-aid treatment.

Vasudha emphasizes how important her family is in what she is doing – she attributes her success to her mother for her support and her brother for always being a partner in good deeds.

Jaagruti’s work for stray animals is priceless – for so many of them, literally life-saving – but that is still not all that the organization is engaging in. In 2011, the siblings also started a venture involving paper recycling services. Since then, they have partnered with over 300 corporate and government organizations!

To learn more about Jaagruti and their fantastic work, visit www.we-recycle.org and click here for visiting the JAAGRUTI website to know more about their work for welfare of street animals

Image source: Jaagruti

‘The Better India” profiles both JAAGRUTI and JAAGRUTI Waste Paper Recycling Services

Both our works were featured on the popular positive news-portal named ‘The Better India‘ in a story titled, “A Family’s Commitment Has Helped Give Onsite Treatment to Over 2,000 Street Dogs in Delhi“.

Link to the original post is https://www.thebetterindia.com/105180/jaagruti-onsite-first-aid-treatment-for-dogs-delhi/

Story is shared below:

Sometimes the smallest step in the right direction ends up being the biggest step of your life.

Vasudha Mehta, an animal rights crusader, would definitely vouch for it.

The Delhi resident, along with her brother Vivek and mother Neeru, started the Jaagruti Trust in 2009 with a vision to “inform, inspire and share” just as the name ‘Jaagruti’ implies.

Together, they embarked upon a journey for the next eight years that would end up saving the lives of more than 2,000 street animals.

*Above photograph features Vasudha Mehta. Photo Courtesy: Kavita C Dixit/Book titled ‘Women of Wonder’, published by Vodafone Foundation and Roli Books.

With a team of para-veterinary consultants and trained veterinary pharmacists, the home-run trust provides onsite first-aid treatment for stray dogs with wounds from injuries or maggot infections.

“The reason for starting the trust goes a long way back. Back when we were young there used to be a lot of stray dogs in our locality that we looked out for. But there was one little boy whom we named Bhooru, who gave us seven wonderful years full of love and memories. I guess it all started there; right from the conscious feeling about the state of street animals,” Vasudha says.

Rewind back to 2002 when Bhooru was a part of the family, the brother-sister duo would often find many other strays just vanishing from their streets. Despite having inquired with municipal authorities they found no answers.

“It was disheartening. We knew that these dogs would often get picked up for sterilisation but then what happened to them? The thought continued to persist and it gave us no respite to be that clueless,” she adds.

In the meantime, the siblings took some of the dogs from their locality in their own car for sterilisation and made it a point of getting them back to the same place.

A dog being treated. Courtesy: Jaagruti.

After a while, they figured that the animals that were picked up for neutering were being dropped off at random locations after the deed, resulting in further deaths. “This would only agitate an animal after having been left at a hostile, unknown environment,” she says.

To understand how things worked, Vasudha, who had completed her masters, decided to work with animal welfare organisations in 2004. She learnt a lot about the plight of the animals, having seen both good and bad.

“My mother often told us that if you want to change something, you need to do it yourself, without having the need to depend on anyone else,” she says.

She recalls a time when she was unsure of her intentions to set up a trust or an organisation but discrepancies in the system and an overpowering concern did eventually pave the family’s destiny.

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JAAGRUTI was also mentioned on the story on the below news-links:


“Finally in 2009, my brother and I began with a blog that published articles raising concerns of municipality driven sterilisation drives and offering basic DIY first-aid measures for stray animals and some of our rescue exploits,” Vasudha adds.

One thing lead to another and soon Jaagruti was running with a helpline where people in Delhi and the NCR zone could reach out and report cases.

“Initially, it was just the both of us in our car who took the dogs to the hospitals. Upon realising that this was not doing much good to them after being petrified in a surgical environment, we finalised on giving them first-aid treatment,” she says.

Apart from doing so much for their furry street friends, Vasudha and Vivek also started a venture in 2011 involving waste paper recycling services and have partnered with more than 300 corporate and government organisations.

“We work on a barter system model that involves buying the waste paper from huge establishments and paying them back with recycled and customised company specific notepads. We act as the link between these organisations and the paper mills,” Vasudha explains.

Vasudha attributes their success to her mother Neeru for her unbreakable support in the journey and her brother for being her partner in every good deed.

*Above photograph features Vivek Mehta

Vasudha and her family dedicate themselves to the well-being of voiceless beings, making the world a safer place for them.

Reach out to them for any query at contact@jaagruti.org and paper@we-recycle.org

To take advice on how to administer first aid and vaccinations for street dogs/street animals, anywhere across the Country, you can mail them at firstaid@jaagruti.org.

JAAGRUTI and JAAGRUTI Waste Paper Recycling Services were featured on “YourStory.com”

We were featured on the popular news-portal ‘YourStory.com’ in a story titled, “This family’s resolution has helped over 2,000 stray animals and recycled tonnes of waste paper“.

Link to the original post is https://yourstory.com/2017/05/jaagruti/

Story shared below:

 Vasudha, Vivek, and their mother Neeru Mehta been ‘awakening’ a sense of responsibility in people through their organisation Jaagruti.

We were featured on NewsX in a Panel discussion on Waste Management

Vasudha Mehta, Co-founder of JAAGRUTI Waste Paper Recycling Services was featured as an Expert on a Panel Discussion on “Waste Management woes plaguing all Indian Metros” on NewsX Channel.

She spoke on where exactly the Waste Management budget allotted to the Municipalities gets spent on, “its majorly spent on paying salaries to street sweepers, door to door garbage collection and hiring dumper trucks to dump the collected waste to landfill sites. There is no budget allocation on ‘Processing and Recycling of Waste’ at the Municipality or Government level”.

Video: JAAGRUTI Waste Paper Recycling Services featured on an episode of “Dharti” on Green TV

Video: Ms. Vasudha Mehta, Co-founder of JAAGRUTI speaking at the FIIB Sustainability Summit 2013

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FIIB Sustainability Summit 21 Feb 2013 (3)